Track360 + AppsFlyer
AppsFlyer is the leading mobile attribution and marketing analytics platform, serving 12,000+ customers worldwide including major fintech brands. Founded in 2011 in Israel, AppsFlyer provides mobile attribution, deep linking (OneLink), and AI-powered fraud prevention (Protect360). Track360 integrates with AppsFlyer to bridge mobile app attribution with affiliate commission management -- enabling brokers, iGaming operators, and prop firms to attribute app installs and in-app events back to specific affiliates and IBs.
What they offer
Mobile Attribution
Deterministic and probabilistic attribution models for app installs and in-app events across all channels.
OneLink (Deep Linking)
Unified deep linking solution routing users from any channel into specific in-app content with deferred deep linking.
Protect360 (Fraud Prevention)
AI-powered real-time fraud detection blocking fake installs, bots, click farms, and install hijacking.
ROI360
Revenue and ad revenue attribution for full ROAS measurement across campaigns and partners.
Audiences
Audience segmentation and syndication to ad networks for retargeting and optimization.
Partner Marketplace
Access to 10,000+ integrated technology and media partners with one-click integration setup.
What Connects
Track360 connects to AppsFlyer via S2S postback callbacks and Push API to receive mobile attribution data. When a user installs an app and completes in-app events (registration, deposit, trade), AppsFlyer attributes the action and sends the data to Track360 for affiliate commission calculation.
Data Flows
Install attribution data -- media source, campaign, affiliate ID, device info
In-app event postbacks -- registration, first deposit, trade, revenue events
Fraud signals from Protect360 -- blocked installs, rejection reasons
Deep link attribution -- OneLink tracking for affiliate-to-app user journeys
Revenue data for CPA, revenue share, and hybrid commission models
Key Capabilities
Mobile-to-Affiliate Attribution
Bridge AppsFlyer mobile attribution with Track360 affiliate tracking for unified install-to-commission reporting.
Post-Install Event Tracking
Receive postback data for in-app events -- FTD, deposits, trades, bets -- and trigger commission calculations in Track360.
Dual-Layer Fraud Prevention
AppsFlyer Protect360 blocks fake installs at the traffic level while Track360 detects commission-level fraud -- two layers of protection.
Deep Link Affiliate Campaigns
Affiliates use OneLink-powered deep links that route users into specific app pages while maintaining full attribution.
Who Benefits
Mobile-first Forex brokers with trading apps (MT4/MT5 mobile, proprietary apps)
iGaming operators with sports betting and casino mobile apps
Prop trading firms with mobile evaluation and trading apps
Affiliate managers who need to attribute mobile installs to specific partners
Trust Signals
Frequently Asked Questions
How does Track360 integrate with AppsFlyer?
Track360 receives S2S postback callbacks from AppsFlyer for install attributions and in-app events, then uses this data to calculate affiliate commissions and track partner performance.
Can Track360 track mobile app commissions through AppsFlyer?
Yes, Track360 receives in-app event data (registration, deposits, trades) from AppsFlyer and uses it to calculate CPA, revenue share, and hybrid commission models for mobile-attributed affiliates.
Does the integration support fraud prevention?
Yes, AppsFlyer Protect360 blocks fraudulent installs at the traffic level, and Track360 adds commission-level fraud detection -- providing dual-layer protection for affiliate programs.
Category
Tracking & AttributionIndustries
Founded
2011
Website
https://www.appsflyer.com
Related Features